New for 2012 - UV Reflex Colour.
It is well known that UV light penetrates beneath the water's surface and that bait fish reflect this light. Although not visible to the human eye, predators can see this reflection and hone in on the bait fish. To mimic this, these new Shallow Invader colours have an innovative material in them which reflects the UV light and helps bring the predators to the bait.

The Shallow Invader is 9 inches long, weighs 2oz, has two size 3/0 treble hooks and is a superb cranking or twitching lure that runs at between 2 and 4 feet deep.

New for 2012 - UV Reflex Colour.
It is well known that UV light penetrates beneath the water's surface and that bait fish reflect this light. Although not visible to the human eye, predators can see this reflection and hone in on the bait fish. To mimic this, these new Shallow Invader colours have an innovative material in them which reflects the UV light and helps bring the predators to the bait.

The Shallow Invader is 9 inches long, weighs 2oz, has two size 3/0 treble hooks and is a superb cranking or twitching lure that runs at between 2 and 4 feet deep.

New for 2012 - UV Reflex Colour.
It is well known that UV light penetrates beneath the water's surface and that bait fish reflect this light. Although not visible to the human eye, predators can see this reflection and hone in on the bait fish. To mimic this, these new Shallow Invader colours have an innovative material in them which reflects the UV light and helps bring the predators to the bait.

The Shallow Invader is 9 inches long, weighs 2oz, has two size 3/0 treble hooks and is a superb cranking or twitching lure that runs at between 2 and 4 feet deep.

New for 2012 - UV Reflex Colour.
It is well known that UV light penetrates beneath the water's surface and that bait fish reflect this light. Although not visible to the human eye, predators can see this reflection and hone in on the bait fish. To mimic this, these new Shallow Invader colours have an innovative material in them which reflects the UV light and helps bring the predators to the bait.

The Shallow Invader is 9 inches long, weighs 2oz, has two size 3/0 treble hooks and is a superb cranking or twitching lure that runs at between 2 and 4 feet deep.

This lifelike immitation fish lure is approximately 9" long, 3 ounces in weight and has two size 4/0 treble hooks along with the famous Dawg style curly tail.

This lifelike immitation fish lure is approximately 12" long and 6 ounces in weight and has the famous Dawg style curly tail.

Special Order - A Magnum Realfish takes approximately 2 to 3 weeks to arrive.

This 8" lure has a hard plastic inside, a soft plastic outside, a body cavity rattle and weighs 3.5oz.