New for 2013 - UV Reflex Colour.
It is well known that UV light penetrates beneath the water's surface and that bait fish reflect this light. Although not visible to the human eye, predators can see this reflection and hone in on the bait fish. To mimic this, these new Bull Dawg colours have an innovative material in them which reflects the UV light and helps bring the predators to the bait.

This is the 9" Regular size of this world famous and proven fish catching lure weighing 3.0oz with two size 3/0 treble hooks.

This is the Shallow version of the 9" Regular size of this world famous and proven fish catching lure weighing 2.0oz with two size 3/0 treble hooks. This version is from the New 2010 Standard range of Dawgs with many new features.

This is the Shallow version of the 9" Regular size of this world famous and proven fish catching lure weighing 2.0oz with two size 3/0 treble hooks. This version is from the New 2010 Standard range of Dawgs with many new features.

This is the Shallow version of the 9" Regular size of this world famous and proven fish catching lure weighing 2.0oz with two size 3/0 treble hooks. This version is from the New 2010 Standard range of Dawgs with many new features.

This is the Shallow version of the 9" Regular size of this world famous and proven fish catching lure weighing 2.0oz with two size 3/0 treble hooks.

This is the 9" Magnum size of this world famous and proven fish catching lure weighing 3.0oz with two size 3/0 treble hooks with the extra feature of a Teaser blade for added fish attraction.

Special Order - A Magnum Heli Dawg takes approximately 2 to 3 weeks to arrive.

This is the 6" Spring size of this world famous and proven fish catching lure weighing 1.5oz with one size 1/0 treble hook.

This is the 6" Spring size of this world famous and proven fish catching lure weighing 1.5oz with one size 1/0 treble hook. The Black Orange is a new colour for 2010 and supersedes the old Black Orange colour.