The 7½" (18cm) Phantom is a slow sinking glide / jerk bait that sinks at about a foot (30cm) a second and that can be counted down to the desired depth. It is a perfectly balanced lure that flutters during the fall and belly flashes when retrieved so inducing violent strikes. It can be simply retrieved or trolled with very nice erratic side to side action. Hard baits offer better hook sets over softbaits