esox lucius logo                Esox Lucius logo                Fishing Matters

FranglaisFishing have established a proud relationship with FishingMatters to bring the top quality esox lucius range of specialist pike fishing equipment to our clients. So who do all of these logos belong to?



BROMANoDELL are a high quality Swedish fishing tackle manufacturer. Imagine six guys, each one of them with a lifetime’s experience in his area; Tackle Development and Design, Business Development, Administration and Economics, Art Direction and Graphic Design, Sales and Customer Support. All of this with one interest in common - Angling. Put the six of them together and you have what BROMANoDELL is all about.



esox lucius, or XL for short, is the trade name used by BROMANoDELL for their specialist pike fishing equipment range and is synonymous with the highest quality equipment. FishingMatters are the UK distributor of BROMANoDELL equipment as well as other well recognised and high quality fishing tackle manufacturer names.



..... and FranglaisFishing is your friendly, on-line esox lucius stockist. We hold stock of all of the products we list and we guarantee same day dispatch for orders received before 12 noon Monday to Saturday. We also promise that all of our prices are all inclusive and that there are no hidden add ons. We can offer advice on the use of esox lucius products including which product to use and when. Where we do not stock an esox lucius product (very few), please contact us for a price and delivery time.




The Rods
The Esox Lucius rods really have to be seen and handled to be appreciated. The attention to detail is second to none and the performance emulates that of rods at least twice the price

BROMANoDELL’s Esox Lucius range of rods are built on several different graphites to obtain the best characteristics of each. This gives them a progressive action which means that when casting, the top section does most of the work. However, when fighting a powerful fish, the rest of the blank comes into play from deep down in the butt section.

Detailing includes a matt grey blank to avoid flash and reflection, a top quality engraved EVA handle, a gun metal reel seat and most importantly, titanium rings. To finish off, the rods have black silk whippings with lime green highlights triple epoxy coated and supplied in a camouflage cloth bag.

The Tackle Station

The tackle station has been specifically designed by Pike fishermen for Pike fishermen. This superb bag is so much more than just a tackle bag. It has been built for pike fishermen in mind with space for lures, reels, traces and all of the other tackle needed on a pike fishing trip. It even has room for your sandwiches, a special pocket for your thermos flask and another for your sunglasses. It comes complete with six tackle boxes and has space for more. To make it easy to carry, either to the bank or as a mobile angler, the tackle station is a back pack design with padded straps.

To top all of these features, we have also been able to hold 2008 prices for the tackle station. Click one of the photographs to go straight to the tackle station in our shop.

The Lures
Esox Lucius lures are built to the highest standards and are finished in fresh modern colours. They are hand made from wood and hand painted before being coated with three layers of epoxy for extra strength. To finish off, they are then fitted with extra strong, super sharp, gunsmoke coated saltwater treble hooks. BROMANoDELL produce Jerk Baits, Glide Baits, Poppers, Crank Baits and Soft Tails. Visit our shop to see the latest colours and models.